Daniel Chocolates
Packaging, production & ecommerce
Year
2021–present
Deliverables
Seasonal and gifting packaging, catalogues, email campaigns, WordPress pages and product photography.
Client
Daniel Chocolates
Role
Packaging design, web and ecommerce content, product photography and production coordination.
My work for Daniel Chocolates spans packaging, ecommerce, product photography and production coordination. The common task is carrying the brand from the physical product to its presentation online.
Packaging system
I designed packaging for seasonal gifts, tourism collections and business orders, working through format, product information and production requirements. Consistent hierarchy connects different occasions and formats into a recognisable family.
Campaigns & catalogues
I created product-led layouts and imagery for seasonal and everyday catalogues, email campaigns and social content, connecting the packaging with its presentation across digital and print.
Website & ecommerce
I designed and developed WordPress pages and product content for launches, promotions and custom orders. Clear page structure, product information and calls to action help customers explore collections and find the next step.
Product photography
I created product imagery for chocolate packaging, gift sets and campaigns. Controlled lighting, composition, styling and retouching carry the same products across ecommerce, seasonal campaigns and catalogue layouts.
